AFDS x JF3 Fashion Festival Captivates Jakarta
25 July 2026 — The ASEAN Fashion Designers Showcase (AFDS) once again brought the creativity and diversity of Southeast Asian fashion to an international audience through its collaboration with JF3, presenting a captivating fashion showcase at Summarecon Mall, Jakarta.
The highly anticipated showcase featured three distinguished AFDS Fashion Ambassadors: Thoulany Chanthalangsy of Laos, Indra Murak of Singapore, and John Robert Dela Serna of the Philippines. The audience was thrilled by the showcase, which brought together three distinctive creative perspectives representing the rich cultural heritage and contemporary fashion spirit of Laos, Singapore and the Philippines.
Thoulany Chanthalangsy, representing Laos, brought her distinctive creative vision and the cultural richness of Lao fashion to the runway, creating a compelling expression of heritage and contemporary design.
Indra Murak of Singapore presented his signature design language, reflecting the sophistication and evolving creativity of Singapore’s fashion scene.
Representing the Philippines, John Robert Dela Serna added his own distinctive interpretation of contemporary fashion, contributing to a dynamic and diverse runway presentation.
Together, the three designers delivered a memorable showcase that celebrated ASEAN creativity, cultural diversity and fashion excellence. Their collections captivated the Jakarta audience and demonstrated the immense creative talent emerging from Southeast Asia.
The AFDS x JF3 collaboration reflects AFDS’s continued commitment to creating international platforms for its Fashion Ambassadors and designers, strengthening regional connections and bringing ASEAN fashion to new audiences.For AFDS, collaborations such as this are more than fashion showcases, they are opportunities to build cultural bridges, encourage creative exchange and position Southeast Asian designers on the international fashion stage.
“The enthusiasm of the Jakarta audience demonstrates the power of fashion to connect people and cultures. AFDS is proud to provide a platform where designers from across ASEAN can share their creativity and stories with the world.” Hayden Ng, President, ASEAN Fashion Designers Showcase. The 25 July showcase at Summarecon Mall marked another successful milestone in AFDS’s international collaboration with JF3, celebrating the spirit of Southeast Asian fashion and the growing influence of its designers beyond the region.
AFDS was developed to raise awareness and appreciation for the unique style and diversity in the Asean region while promoting greater cross-cultural and creative collaboration. Growing mainstream regional awareness for fashion designers and models while nurturing up-and-coming, local fashion designers and models.
The highly anticipated showcase featured three distinguished AFDS Fashion Ambassadors: Thoulany Chanthalangsy of Laos, Indra Murak of Singapore, and John Robert Dela Serna of the Philippines. The audience was thrilled by the showcase, which brought together three distinctive creative perspectives representing the rich cultural heritage and contemporary fashion spirit of Laos, Singapore and the Philippines.
Thoulany Chanthalangsy, representing Laos, brought her distinctive creative vision and the cultural richness of Lao fashion to the runway, creating a compelling expression of heritage and contemporary design.
Indra Murak of Singapore presented his signature design language, reflecting the sophistication and evolving creativity of Singapore’s fashion scene.
Representing the Philippines, John Robert Dela Serna added his own distinctive interpretation of contemporary fashion, contributing to a dynamic and diverse runway presentation.
Together, the three designers delivered a memorable showcase that celebrated ASEAN creativity, cultural diversity and fashion excellence. Their collections captivated the Jakarta audience and demonstrated the immense creative talent emerging from Southeast Asia.
The AFDS x JF3 collaboration reflects AFDS’s continued commitment to creating international platforms for its Fashion Ambassadors and designers, strengthening regional connections and bringing ASEAN fashion to new audiences.For AFDS, collaborations such as this are more than fashion showcases, they are opportunities to build cultural bridges, encourage creative exchange and position Southeast Asian designers on the international fashion stage.
“The enthusiasm of the Jakarta audience demonstrates the power of fashion to connect people and cultures. AFDS is proud to provide a platform where designers from across ASEAN can share their creativity and stories with the world.” Hayden Ng, President, ASEAN Fashion Designers Showcase. The 25 July showcase at Summarecon Mall marked another successful milestone in AFDS’s international collaboration with JF3, celebrating the spirit of Southeast Asian fashion and the growing influence of its designers beyond the region.
AFDS was developed to raise awareness and appreciation for the unique style and diversity in the Asean region while promoting greater cross-cultural and creative collaboration. Growing mainstream regional awareness for fashion designers and models while nurturing up-and-coming, local fashion designers and models.
Photography credit: JF3 Fashion Festival
Thoulany Chanthalangsy (Laos)
Indra Murak (Singapore)
John Robert Dela Serna (Philippines)
For further information media enquiries
Neva Weber of Dressed AU PR, International PR & Media Director for AFDS & AIFW
Neva Weber of Dressed AU PR, International PR & Media Director for AFDS & AIFW